You’ll be responsible for presenting our products in ways that will strengthen our brand and boost sales. For this role, you will be a creative and quantitative thinker. You should be familiar with various product marketing techniques, like email campaigns and pricing strategies

The ideal candidate will be responsible for creating our relevant product marketing content. Your market research will help guide you when creating this content. You will collaborate with other internal teams and product marketing team members to develop our strategy for product launches and product positioning.

Responsibilities

• Research our market’s consumer preferences then target and segment our customers effectively based on this research
• Collaborate with sales team to create marketing content that will enable the sales team
• Create product marketing content that clearly and effectively communicates our value-proposition
• Oversee product launches, feature releases, and product positioning

Qualifications

• Bachelor’s degree or equivalent experience in related area
• 2+ years’ of product marketing experience
• Strong verbal, written, and presentation skills